So – this is an opprtunity for the competition to “dig in”, but the main one @Peerindex – decides that discretion is the better part of valour and comments thus:
Don’t worry. Be circumspect (and happy) Our Twitter stream has been abuzz with people complaining about how Klout, a company measuring social influence, changed its scoring methodology last night. As another player in a similar space, we can speak from some experience when we say to consumers: ‘Don’t worry too much’.
#klout – On matter of scoring & rating systems @azeem of #peerindex wrote “Don’t worry. Be circumspect (and happy)” – http://t.co/AJHJLPZO
My own view is quite calm, though being frank, as a Social Pro with a business stream riding on my reputation – I wish these guys would be a little less clumsy in their implementations.
AND though I do think that these measurements are a bit dodgy sometimes – I know that as the Social Ecosphere is used for marketing purposes, just like the press, there will inevitably be some metrics for volume, target market and quality. So I’m with @azeem in reality …
All of these scoring systems are work in progress though – I support their use. Just like ABC ratings for journals. Some measure #Klout
To wrap up … I’m in favour of these measurement systems.
They have to develop.
There are going to be many in the short and medium term, coming down to just a few that matter in the longer term.
Klout and Peerindex have gone through these “adjustments” before, with scores lurching around while they “tune” the algorithms. This one from Klout, though was radical enough to shake the tree quite a lot. It’ll settle down and over time balance will be restores, I think.
I’m off to find out what happened to that Kred thingy that I signed up for a few weeks back 🙂 Happy scoring!